Affiliate Leaders Summit grows 40% with the arrival of global operators and affiliates in Lisbon.

Following a successful season, the Affiliate Leaders Summit will return to the Lisbon International Fair (FIL) in September, now expanded to a three-day format and featuring the debut of the Affiliate Leaders Awards.
Held from September 16-18, the Affiliate Leaders Summit takes place alongside the SBC Summit as an independent, focused platform for affiliates, affiliate managers, and enabler vendors. The event also offers a more targeted networking and learning experience, with a dedicated content stage and a select audience of 8.000 operator representatives and 3.500 affiliates.
Delegates to the Affiliate Leaders Summit will also have full access to the broader resources of the SBC Summit, including evening social events, the main exhibition hall, and keynote speeches on the Super Stage with prominent voices such as Gary Vaynerchuk.
Rasmus Sojmark, founder and CEO of SBC, said: “Last year’s launch of the Affiliate Leaders Summit was a major milestone for us. The response was incredible, but we knew we could do even more. That’s why, this year, we’re dedicating the time it deserves: three full days to ensure participants can take full advantage of everything this event has to offer.”
We are also introducing the Affiliate Leaders Award, which I am personally very excited about. Affiliates play a vital role in this industry, and it's time we had a platform that truly celebrates their work, along with the carrier and vendor programs that help make it all possible.
The 40% expansion of fair space The 2025 edition also highlights the event's growing influence, following its debut in 2024, which garnered excellent NPS ratings—79 from affiliates and 68 from operators. This year's exhibitor list is packed with industry leaders, including Catena Media, Clever Advertising, Evoke, Flashscore, Kaizen Gaming, Medier, Megapari, Novibet, and Shake, offering attendees direct access to key players in the affiliate and operator markets.
On the conference side , the Affiliate Leaders Stage at this year's summit offers a powerful three-day journey through the evolution of affiliate marketing, beginning with martech tools that are redefining performance and partnerships, moving on to audience-focused strategies that leverage community-driven SEO and smarter collaboration, and culminating in a forward-looking exploration of AI, diversification beyond Google, and the future role of affiliate managers.
With discussions, CEO insights, hands-on workshops, and panels covering everything from automation and CRM to content authenticity and business transparency, this stage equips participants with the ideas, tools, and strategies needed to thrive in a rapidly changing digital landscape.
The conference sessions will bring together some of the biggest names in affiliate marketing, including Jonathan Edelshaim (CEO, Natural Intelligence), Elaine Gardiner-Ruddock (Managing Director, TAG Media), Peter Gunni (CEO, Traffic Lab), Filip Komljenovic (Head of Sales, Sofascore), Deb Lee (Director of AI and Data Operations, CILA, Entain), Andre Machado (CCO, Clever Advertising), Leanne Muleba (Director of Operations, Matching Visions), and Johan Styren (CEO and Co-founder, Dilanti Media).
Affiliate Leaders Summit participants will benefit not only from the customized content on the dedicated stage and the Super Stage, but also from the addition of the Global Markets and Emerging Markets stages . With affiliates and operators among the most curious about international growth, these new stages offer an ideal opportunity to explore regional strategies and understand new audiences.
Affiliate participants and operators can expect VIP treatment at the Affiliate Leaders Summit, with complimentary access to the event's premium evening networking program. This includes the lively opening party with Joel Corry and Imanbek, and the return of INFINITY Lisboa , featuring electrifying performances by Alok and Timmy Trumpet.
Sojmark added: “The Affiliate Leaders Summit was created to facilitate networking, offering a dedicated space for you to connect. But the hospitality doesn’t stop there. You become part of the complete SBC Summit experience. With access to all six stages, complimentary food and drinks at the Food Festival, and the freedom to explore all areas of the event, you can get as involved as you want. The Affiliate Leaders Summit simply helps you focus your efforts where they matter most.”
Affiliate or operator ? Get your free pass now.
Not an operator or affiliate? See how to get a pass:
VIP Event Pass – Enjoy full access to the event, including: all conference sessions, evening networking parties, a pre-loaded wristband for the food festival (€30), and post-event access to all content.
VIP passes for group events – Get VIP event passes for just €400 each (a saving of €200 per ticket!) when you buy three or more passes (perfect for bringing the team along!)
Expo+ Pass : Gain access to the entire exhibition space and all conference sessions for three days. This pass does not include access to our exclusive VIP evening networking events.
Expo-only pass : This pass is free and grants access to the exhibition space, perfect for networking and exploring the trade show without needing to attend conference sessions.
Discount
To save 50% on your full-access ticket, use this exclusive code at checkout: BNLDATAPARTNERVIP.


