Itaquá launches Municipal Lottery and reinforces investments in public policies.

The City Hall of Itaquaquecetuba held, this Thursday (30), the official launch of the Municipal Lottery. The pioneering initiative seeks to strengthen the financing of public policies and expand the municipality's revenue sources. Regulated by municipal law nº 3.806/2024 and decree nº 8.408/2024, the operation will take place under a public concession regime for 20 years, under the coordination of the Finance Department, responsible for the supervision and regulation of the service.

During the event, the operation of the Municipal Lottery, which is still in the implementation phase, was presented. The start date for betting is scheduled for the first quarter of 2026 after the completion of technical and administrative procedures. “The Municipal Lottery represents a new form of social investment. Part of the revenue collected will go directly back to the population, financing actions that improve the quality of life in different areas. It is an innovative project that brings financial autonomy to the municipality,” stated Mayor Eduardo Boigues.

In the first five years, investments of R$ 4,5 million are projected, with gross revenue of R$ 326 million, R$ 260 million in distributed prizes, and R$ 10,7 million in direct and indirect transfers to the municipality. In addition to the economic impact, the operation is expected to generate more than 200 jobs and offer 24-hour customer service via a toll-free number, WhatsApp, and email.

The Municipal Lottery will feature four main modalities: fixed odds (physical and online sports betting), instant (physical and virtual scratch cards), numerical prediction (like Mega-Sena, Quina and Keno) and passive (similar to the Federal Lottery and capitalization bonds). Bets can also be placed in a digital environment, with international security certification, and the sales network will include more than 200 non-dedicated points and 10 exclusive points among lottery agencies and accredited partners.

The city hall and SPLOTO, the company responsible for the operation, have established "responsible gambling" policies, focusing on addiction prevention, prohibiting betting by minors under 18 years of age, and educational campaigns on the conscious use of gambling. "The creation of the Municipal Lottery is the result of planning and responsibility. The process followed all legal steps and is aligned with good public governance practices. It is an achievement that combines innovation and seriousness," highlighted the Secretary of Government, Marcello Barbosa.

The Secretary of Finance, Peterson Ferreira, highlighted the economic impact and fiscal balance for the city. “The lottery is a sustainable alternative to generate revenue without increasing taxes. These resources will allow us to strengthen investments in social, cultural, sporting, health, and security initiatives, in addition to guaranteeing greater financial autonomy for the municipality, with legal security and transparency.”