SBC and AFFiGAMING are working together to contribute to the responsible growth of affiliates in Brazil.

Editor's Blog | 28.01.26

By: Magno José

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SBC and AFFiGAMING are working together to contribute to the responsible growth of affiliates in Brazil.
The event is expected to attract over 15 participants, including more than 2.500 affiliates, as well as a strong presence of regulated operators.

SBC has partnered with AFFiGAMING, the first association dedicated exclusively to affiliates in Brazil, with the goal of strengthening the sector's representation, providing more structure, and developing best practices for affiliates in the country's newly regulated betting market.

The partnership was formalized ahead of the SBC Summit Rio, which will take place at Riocentro in Rio de Janeiro from March 3-5, 2026. The event is expected to receive more than 15 participants, including over 2.500 affiliates, as well as a strong presence of regulated operators. Last year's edition saw the participation of 95% of licensed operators.

Founded in 2025 to represent the interests of iGaming affiliates in Brazil, AFFiGAMING was created as an entity focused on raising market standards, promoting greater transparency, and strengthening dialogue between affiliates and licensed operators.

Through legal, accounting, and strategic support, the association seeks to help its members operate responsibly and sustainably, as well as offering a formal channel for recognition and participation within the new Brazilian regulatory landscape.

“This partnership with SBC expands the reach, legitimacy, and strategic vision of AFFiGAMING, positioning the association as an active part of the global iGaming movement, and not as an isolated initiative,” says Willian Miguel Lopes, founder and CEO of AFFiGAMING. “With this collaboration, we raise the level of our affiliates' practices and connect the Brazilian market directly to international players, insights, and decision-makers.”

Through its partnership with AFFiGAMING, SBC reinforces its commitment to the affiliate sector as an essential pillar of the regulated betting ecosystem in Brazil. Affiliate participation in the SBC Summit Rio grew by 224% in 2025, highlighting the rapid expansion and increasing relevance of these segments in the market.

In response to this growth, the SBC Summit Rio will once again host the Affiliate Leaders Summit, a dedicated space for affiliates to connect with licensed operators, technology providers, and regulators, encouraging responsible growth and sustainable market development in the long term.

The event will also feature an exclusive conference stage focused on the regulated affiliate market in Brazil. The sessions will address topics such as compliance, transparency in the relationships between affiliates and operators, as well as the evolution of content acquisition and production strategies, always with a focus on long-term sustainability.

“This partnership with AFFiGAMING brings more structure and representation to a rapidly growing sector,” highlights Lucía Mouriño, VP of Relationships LatAm at SBC. “As the first association dedicated to affiliates in Brazil, AFFiGAMING ensures that the public voice of this sector is well represented at the SBC Summit Rio, promoting responsible and regulatory-compliant practices.”

Since its launch in 2024, the SBC Summit Rio has quickly established itself as one of the main meeting points for the betting and gaming industry in Brazil. The inaugural edition exceeded expectations by receiving more than 4 participants, a thousand more than initially planned, which led to the immediate relocation to Riocentro in 2025.

Now in its third edition, the event is expected to receive more than 15 participants, in addition to a large exhibition area with over 400 exhibitors and sponsors, supported by a comprehensive conference program covering all segments of the industry.

Ready to attend the SBC Summit Rio? See how to secure your ticket:

VIP entrance – R$ 3.000

Full access to all lectures, the exhibition area, exclusive networking events, and complimentary food and drinks at our Food Festival.

Are you going with the team?

Take advantage of the group discount: when you buy three or more VIP tickets, each ticket costs R$ 1.800.

Operator or affiliate? You may be eligible for a complimentary VIP ticket, with full access to the exhibition, conference, and exclusive networking events. Register now to secure your spot.

Expo+ Ticket

Full access to the exhibition area and all conference sessions. Does not include exclusive VIP evening networking events.

Expo Ticket Only

Free. It only gives access to the exhibition area — ideal for networking and getting to know the event without attending the lectures.

Discount

To save 50% on your full-access ticket, use this exclusive code at checkout: BNLDATAPARTNERVIP.

 

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