Viva Sorte Bet - BNLData

Viva Sorte Bet terminates R$ 80 million contract with Bahia and ends its main sponsorship before the end.

Betting The 04.01.26

Viva Sorte Bet terminates R$ 80 million contract with Bahia and ends its main sponsorship before the end.

The agreement signed in January 2025 was supposed to last until December 2026. A company from the same group will maintain a secondary brand in the shoulder area of the tricolor jersey.

Athletico Paranaense announces Viva Sorte Bet as its main sponsor.

Betting The 20.02.25

Athletico Paranaense announces Viva Sorte Bet as its main sponsor.

The figures were not disclosed, but they are based on a fixed investment and bonuses for achievements. According to the director, the amount will be allocated to football and not to paying off debts, such as those for the Ligga Arena renovation.

Viva Sorte enters the football market and invests in Serie A giants.

Betting, Capitalization The 17.02.25

Viva Sorte enters the football market and invests in Serie A giants.

The company is expanding its operations to compete with other brands in the betting industry. In recent weeks, Viva Sorte Bet was announced as the main sponsor of Bahia.