H2bet will sponsor the broadcast of the Brazilian Série A on CazéTV.

H2bet has just closed sponsorship of the broadcast of this year's Brazilian Championship Series A on CazéTV. The online betting platform will be present in 38 Brasileirão games, one match per round, starting on Wednesday (28), in the duel between Fluminense x Grêmio, at 19:30 pm, at Maracanã.

In addition to brand exposure, the partnership will include various activations, such as special odds offered throughout the broadcast, among other initiatives. The strategy will combine sports content, entertainment, and conversion.

“H2 is a 100% Brazilian company, focused on digital, and has experienced impressive growth in a market full of international giants. This sponsorship on CazéTV is another step in building the brand and presence in such a prestigious product for bettors as the Brazilian Championship,” says Ueltom Lima Gomes, CEO of Grupo H2, owner of the H2bet and SeuBet brands.

This is not the first time H2bet and CazéTV have joined forces. In 2024, the brand was the official sponsor of the broadcast of the European Championship and the Club World Cup. H2bet is also the current sponsor of the broadcast of the Campeonato Catarinense on N Sports platforms and was present in the broadcast, on Canal do Benja, of the Supercopa do Grão-Pará final, between Remo and Águia de Marabá.

This new partnership with CazéTV is part of a broader H2bet movement in football. The brand has former player Marcelo “M12” as one of its ambassadors, and since 2025 it has been the main sponsor of Atlético, representing the largest sponsorship contract in the history of Minas Gerais football.

With an integrated strategy encompassing sports, content, and technology, the company is expanding its presence in the Brazilian market, focusing on partnerships that combine a qualified audience, innovation, and high brand impact.