Virginia and Deolane join EDS CAP and are the company's bets to promote new capitalization bonds.

BNL I 15.12.23

By: Magno José

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Virginia and Deolane join EDS CAP and are the company's bets to promote new capitalization bonds.
With prize draws, the initiative aims to transform the capitalization and philanthropy markets in Brazil.

Nationally prominent on social media, influencers Virginia Fonseca and Deolane Bezerra have become the two main faces promoting EDS Cap, a capitalization bond launched in recent months in partnership with Capemisa, a traditional operator in this sector.

In Virginia's case, the influencer has been advertising to promote EDS Cap prize draws and even lends her name to one of the actions that is still in effect. This is the "Virginia's Super Prize", which will offer R$ 250 thousand to the winner, with the draw taking place next Saturday (16). With more than 44 million followers on Instagram, she also promoted the action on her official profile.

Deolane is another personality who also engages with the brand. The lawyer is one of the famous figures who has embraced this new venture and has already promoted it on her official Instagram account, where she has over 18 million followers.

EDS Cap is a capitalization bond launched in the second half of this year in partnership with Capemisa, a traditional operator in this modality. The initiative consists of a prize model through a legalized draw, certified by SUSEP (Superintendence of Private Insurance of the Federal Government) and carried out by the Federal Lottery. The product also benefits the non-profit social organization APAE Brasil (Association of Parents and Friends of Exceptional Children), with a portion of the value of the purchased bonds being transferred to it.

 

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